Here you will find examples of press releases, articles, desgin samples, PR campaign components, and more. Feel free to contact me with any questions or comments.
Osher Lifelong Learning Institute at USF Campaign:
The following samples are componets of a public relations campaign created and presented by myself and a four student team. As account executive, I oversaw all aspects of the campaign, acted as direct liasion with our client, and gave a gala presentation which introduced our campaign to the client and over 100 other educators, professionals, and guests. (More examples from this campaign are available, contact me)
Executive Summary of Campaign
Research Report
Strategic Plan
Tactics - Includes; informational and development brochures, promotional items, new program letters and flyers, media directory, sponsorship information, and a Public Service Announcement (PSA filmed and edited by Katherine Dorf)
Moffitt Cancer Center & Research Institute Internship:
Examples of Moffitt news coverage as Media Relations Intern, as well as press release samples.
'Students Add 'SPARK' to Moffitt Research Program' - Temple Terrace News (with accompanying press release.)
Parents and Children Advance Together:
PCAT Slideshow - This enhanced powerpoint showcasing the literacy program was made for potential volunteers, grants, and partners.
Tampa Tribune: Central Tampa Ed. - Front Page, Inside Story
Daily Agenda Template - This is a template for the daily schedule for the PCAT after-school program. This schedule was designed and maintained to use our time with the students more efficiently and allow them advantageous use of all the program had to offer.
Programs Report - This is piece of a report for the Hillsborough County Children's Board that I compiled annually for PCAT, a non-profit after-school program based in Tampa's inner-city. (*This report also houses exerpts from PCAT's Life Skills program: a 14-wk curriculum that I researched, developed, and implemented twice per year.)
Flyers - Adult Education Program, Adult Ed. Spanish, Lunch & Learn series example, PCAT Family Awards Night
Job Description - This writing sample is a job description that I created before leaving PCAT to find my replacement.
Design Campaign for STAND:
These examples were from a class assignment to design a look for the student organization STAND, a student anti-genocide coalition at USF.
Half-page ad (10" x 5.5") for USF student newspaper
Poster (11" x 17")
Brochure (tri-fold)
Public Relations Student Society of America:
Fall 2007 Biannual Report - This was the first biannual report for USF's PRSSA. As president, my executive board and I implemented this to serve as a stepping stone for future boards. I provided selected copy, edited, and designed this project. Included in this report are goal-oriented program, membership, and professional accomplishments.